Internet marketing requires a different
type of copy writing. Sure, it's still
about selling.But it
requires a keen understanding of how the
Internet works. Not least, everything on the Internet is about action; a direct
marketing writing approach is essential.
For websites, copywriting is also different. It requires an informed awareness of search term keywords,how search engines work, SEO techniques, and
how visitors act and react. It's important because, with only a few words, it can all happen so rapidly: accepting or rejecting
your product, service or sales premise in mere milliseconds.
Based in Toronto, Kurt Lynn has been writing for the Internet
almost as long as there has been
an Internet. He knows the differences
between conventional copywriting and the
writing that's required for the Internet. He has proven experience with email
marketing, website and webpage development,
blogs, e-fulfillment, autoresponders, "kickers",
SEO, article marketing, metatag writing,
and much more.
Look over a few examples of his Internet
work (through the links in the right-hand
column), then contact him by clicking here.