A good corporate copywriter
is, among other things, a person who
can show your audience who you are and what you do in a manner consistent with your market and competitive "position". Every piece of writing, whether it be for marketing, promotional, investor relations, public relations, within your finished products, or on the Internet
must reflect those values.
One of the reasons Kurt is a good corporate
copywriter is because he's held several senior management or executive posts of his own. As a result,
he is a writer that understands how important
your corporate marketing position can be to the effectiveness of your sales and marketing activities.
Based in Toronto, Kurt has experience in writing press releases, in researching and writing corporate white
papers, writing packaged investor presentations, pulling together high-quality business plans, and creating corporate
websites. In particular, Kurt exhibits
a true talent when it comes to creating tag lines for logos, logotypes, and brand
names.
A number of corporate copywriting samples are shown in the links to the right. Look them over. If you want to see more examples, don't hesitate to directly contact Kurt.